ALLERGY
CONTROL PRODUCTS
Product Line:
40-page, full-size consumer catalog featuring household products designed
to reduce symptoms in allergy sufferers and improve their lives. The company
manufactures its own bedding products and purchases related products to
be distributed through the catalog and website. Located in Ridgefield,
CT.
LCH Services:
Creative
Design and produce semi-annual catalogs and collateral materials from
concept and pagination through composed page files.
Marketing
Recommend overall marketing strategy and tactics. Prepare square inch
analysis of catalog sales, develop annual circulation plan, track weekly
sales response, recommend mail segments and promotional offers, provide
profitability analysis and more.
